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Steven Roberts, SportVision

Steven Roberts is the executive vice president and product management of SportVision Inc, based in Mountain View, CA. Prior to SportVision, Roberts was vice president and general manager of Marketing and Licensing at Sony Signatures from 1995-2000. Before joining Sony in 1995, Roberts owned and managed a successful marketing and promotional consulting agency, specializing in sports and special events.

Armed with a bachelor's of science degree from the University of California, Berkeley in International Political Economy and a masters of business degree from George Washington University, Roberts led a successful World Cup business campaign in Latin America which generated $125 million in retail sales of licensed products.